Showing posts with label branding. Show all posts
Showing posts with label branding. Show all posts

Monday, October 15, 2012

New Branding Design for Libby Lane Press

I had the pleasure of meeting Nicolle at Stationery Academy earlier this year and I was thrilled to meet her, become friends with her and watch her new brand come to life. Nicolle's business focused on party paper and styling, but she yearned for the business of custom weddings. We felt Libby Lane Press needed a more polished look in the effort to appeal to brides seeking custom wedding papers. Nicolle commissioned the talented Lindsay Letters to hand render a beautiful logo for the new look of Libby Lane Press. We took the logo and further defined her color palette, custom patterns, letter style recommendations and logo abbreviations. Below is the before and after so you can see the transformation - we are thrilled with the results and are pins and needles waiting to see the new website!


Libby Lane Press : BEFORE



Libby Lane Press: AFTER


Monday, September 17, 2012

New Branding for La Paperie ( Savannah, Georgia )

We've had the opportunity of working with our favorite local stationery store in Savannah, Georgia called La Paperie. Owner, Debbie Lewis wanted a new look for her luxury paper business that better represented the Parisian feel she had in mind. Using French inspired antique lettering, we designed a custom monogram and calligraphy letterstyle.

SERVICES COMMISSIONED

Logo
Engraved Business Cards
Engraved Stationery



Friday, September 7, 2012

What is a Brand Stylist?


What is a brand stylist you ask?
A brand stylist is exactly the type of exclusive service I offer with EMMA J DESIGN. 

It all begins with a vision.

YOUR vision.

Where do you see your business or brand in 5 years? 10 years?

It is important to invest the time and effort from the ground up. Some of the strongest brands in the industry have stood the test of time and lasted through trends in the industry, changes in economic status and business success.

Rather than starting small, why not start big?

The first time you hand out your business card is just as important as the hundredth. First impressions are everything, especially in this industry. You obviously want your first impression to be fabulous so start now. Start with your vision and let us help you carry it through your business every step of the way. From choosing your final color swatch, selecting the type of paper for your business cards or how you should execute your new look in your office or studio, we help you style the entire brand all the way through.

Every detail will help bring your new brand to life.

Drop me a note if you're interested in getting started.

Monday, August 13, 2012

New Branding : Sarah Buck Photography

Wanted to share how lovely this new branding turned out for the talented Sarah Buck!
You may remember her previous design - we wanted to freshen her look up!

This time, we created a custom calligraphy look to the logo, added a fresh color scheme, blog header and a brand new website design. Check out the website live here.









Tuesday, August 7, 2012

INSPIRED: Invitation Designs for Twist Paper

As a part of my presentation at Stationery Academy, I challenged attendees to make a list of their top 10 most treasured items. These items could be a painting, piece of antique jewelry or their favorite tunic. Using these items as inspiration, designers needed to create invitations or stationery centered around elements of their favorite things. The end result? A collection of truly unique designs that are the best representation of their signature style. I put myself to that test every time I work on a collection for Twist Paper. Twist needs to be the best representation of me and my style so instead of looking for what other designers have created, I use my surroundings as inspiration. This is the best way to stay true to yourself without being jaded by others in the industry. It's funny to see trends come and go. While it is important to stay current and fresh, you need to create beautiful designs that are truly unique and stand out from a crowd. I designed chevron for Twist over 3 years ago because I really loved chevron and have for years. Now, chevron is everywhere you look. In the words of Whitney English Kolb, be a trendsetter, not a trend follower. 

Here are the inspirations for these popular Twist invitations - each one was created with something I love in mind. True to form, they have been very popular because they are unique and my signature style.


Wednesday, August 1, 2012

Inspired


Thank you to my mom for sending over this gem yesterday!
-Dale Archer, psychiatrist and author of
Better Than Normal; How What Makes You Different Can Make You Exceptional

Monday, July 30, 2012

The Brand New EMMA J DESIGN


Excited to share my labor of love - the brand new EMMA J DESIGN.
Complete with luxury weddings, branding and design, the new portfolio shows you just how unique you can be with your event or business. We are accepting new clients every day - just drop us a note if you are ready to start your new journey.

Signature Style


My heart is so full of inspiration, humbleness, motivation and energy after the amazing weekend I spent with 21 of the most talented women I know. I will forever be grateful for the experience of attending and speaking at The Stationery Academy, an intensive for stationers just like me. For any of you out there contemplating a career in stationery design, I highly recommend you to go next year. I was asked to speak about Signature Style and Visual Branding. Excitedly, I shared my experience, story and journey to find my own signature style. My brand has evolved and so has my style. I feel like I truly know myself now and know exactly what I want out of life, business and personal growth. It takes time for everyone to get there - you just have to take the steps in finding out WHY you want to be YOU. It has harder than it sounds, but once you can determine the values, fears, strengths and inspiration at your CORE, it is possible to truly discover who you are as a designer or business owner. BE YOURSELF - not anyone else.


Signature style is any representation of yourself - what defines you and what makes you unique.

Have the confidence to design what you love, everyone will follow. Some of the most successful designers in the style and paper industry have made a conscious decision to design against the norm and it proved to be successful.

DESIGN WHAT YOU LOVE, NOT WHAT EVERYONE ELSE IS DOING.

Like what you like, design how you want to design and you'll always be authentic.

Monday, June 4, 2012

Stationery Academy


What is Stationery Academy you ask? It is a comprehensive workshop experience for stationers alike and will be hosted this year by Whitney English Kolb and Natalie Chang. I am so excited to be attending and plan on soaking up every bit of motivation, experience and ounce of paper loving peeps I can take in. Spending 4 days with passionate designers like myself will be so wonderful and inspirational. Anyone can attend and you can visit the website here to sign up. Spaces are filling up fast so book now to guarantee a spot! Hope to see you there!

Tuesday, November 8, 2011

Brand Design Highlight : Piece of Cake Bakery

I've been working closely with the ladies at Piece of Cake out of Atlanta, Georgia. LOVE their cakes! I was a frequent customer when I worked downtown a few years ago. They approached me a couple of years ago to redesign their website and reinvent their brand. I used their existing precious logo to create a brand new design which we are still growing today! They ship their cakes and treats straight to your door - great for the holidays and birthdays all year round!


Here's a glimpse of their website, but you can visit the real deal here: 



Also, here are some of the latest email campaigns I have designed for their custom list. Love how fun these are!









Friday, November 4, 2011

New Brand Design : Jennifer Thiers Photography

Love how this project turned out for Jennifer Thiers Photography! Jennifer approached me and wanted a new chic logo for her photography business and sent me the most fabulous inspirational photos. I adored all of her inspirations and got right to work. Here's how everything turned out - we couldn't be happier! You can visit Jennifer's website here - her work is beautiful!


Wednesday, November 2, 2011

New Brand Design : The Southern Coterie


Introducing... The Southern Coterie. This wonderful project is still in the works but this soon-to-be savvy resource will house everything from food, shopping, travel, style and everything southern. The girls over at TSC wanted something with southern charm, rustic but elegant. Here is the logo we finalized and I cannot wait to get started on the website!



Monday, June 13, 2011

New emma j design Brand: Pediatric Dentistry of Savannah

I've had the pleasure of working with Cara DeLeon and her fabulous concept for a pediatric dentistry practice here in Savannah. Not only is she uber talented but such a motivation in watching dreams come to life! Her practice is now accepting new patients to schedule an appointment for your little ones today! Cara wanted to go with a pirate theme for the practice so we accepted the pirate ship with ric rac waves. The interior of the office even has these ric rac stripes on the walls - so adorable! Check out her branding board below along with her new website I designed: www.pediatricdentistryofsavannah.com.


Thursday, February 24, 2011

Piece of Cake Branding + Website Design

Meet Piece of Cake. Not only is their seasonal strawberry cake, trusty red velvet cupcakes and delicious carrot cake by far my favorite treats, but they are a pleasure to work with! For you Atlantans, you are very familiar with this local cake shop and I was lucky enough to enjoy many afternoon treats back in my Swoozie's Buckhead days. They approached me about doing a new website and continued our relationship with email campaigns and marketing. I just love designing for Piece of Cake because it's fresh, colorful and they really give me creative liberty which is fabulous! Here's how their new website turned out and also some of my favorite email campaigns. They ship so do yourself a favor and order a cake. Any cake. You will thank me later!