Showing posts with label EMMA J DESIGN. Show all posts
Showing posts with label EMMA J DESIGN. Show all posts

Monday, November 5, 2012

Wedding Paper Timeline

We have created this handy Wedding Paper Timeline for all of you Brides out there! Feel free to print and use as a guide throughout your wedding planning process. If you have any questions or would like to talk with us about designing your wedding paper - just drop us a note hello@emmajdesign.com

Visit www.emmajdesign.com to view our wedding portfolio.


Inspired by DVF


There are so many inspiring women in business, fashion and art - one that I am often inspired by is the infamous Diane von Furstenberg. Not only did her creation of the perfect wrap dress make women everywhere feel beautiful, but the inspiring story, constant motivation and positive demeanor has made her into a true icon. Diane is a great example of how women should grow more confident and comfortable with themselves as they become older and wiser. I look back at myself 1 year ago, 5 years ago and even 10 years ago - I really didn't know myself yet. Even though I still have some growing to do, I am thankful to feel so confident and comfortable with myself. As I grow older, learn new things and gain new experiences, I learn to trust myself more. Trust my gut. This is definitely hard to do at a young age...I discover more about myself everyday. I do believe being an only child has had a very positive effect on me. Not only has it made me comfortable in my own skin, but it has also made me very comfortable spending time alone, reflecting and entertaining myself with my muses, interests and passions. I have never had the urge to constantly surround myself with people - I'm perfectly fine spending time alone and often prefer it when I need to relax and rejuvenate. I believe this is important for everyone - to trust what YOU love, not love what everyone else is loving. Rather than focusing on what others have, we should focus on what makes us happy and unique. What makes US special and not like everyone else. In a world of changing trends and styles, find what makes you smile and have the confidence to love it no matter what anyone else says or thinks. Love YOU for YOU - life will be so much easier.



Monday, October 15, 2012

New Branding Design for Libby Lane Press

I had the pleasure of meeting Nicolle at Stationery Academy earlier this year and I was thrilled to meet her, become friends with her and watch her new brand come to life. Nicolle's business focused on party paper and styling, but she yearned for the business of custom weddings. We felt Libby Lane Press needed a more polished look in the effort to appeal to brides seeking custom wedding papers. Nicolle commissioned the talented Lindsay Letters to hand render a beautiful logo for the new look of Libby Lane Press. We took the logo and further defined her color palette, custom patterns, letter style recommendations and logo abbreviations. Below is the before and after so you can see the transformation - we are thrilled with the results and are pins and needles waiting to see the new website!


Libby Lane Press : BEFORE



Libby Lane Press: AFTER


Tuesday, September 25, 2012

Hiring a professional : WEDDING INVITATIONS


Throughout the 10 plus years I have been working in the paper industry, I have seen the good, the bad, the ugly and unfortunately, the DIY disasters. In a new world of DIY everything, your invitations should not be one of them. Please hire a professional for this timeless piece of your marriage as your invitations will be something you treasure for many years to come. Here are my top 5 reasons to hire a professional to design or print your wedding invitations.

PRINTING

Thinking about printing your invitations at home or at work? My guess is your printer doesn't provide archival inks and offset printing quantity. What does that mean? 5 years from now, you're going to look at your wedding invitations only to discover the ink has started to fade and turn yellow or brown. Over time, the design will mostly disappear leaving you with a faded piece of paper that has also started to yellow and fade. Stick to offset printing, letterpress, thermography or letterpress and 100% cotton papers so that in years to come, you can share your invitations with your children and they will see it in the same way you intended: classic, timeless and representative of your wedding day. I still have a copy of my grandparent's folded traditional wedding invitation - still in the same condition from almost 75 years ago.

DESIGN

Graphic designers and Stationers have specific software they license to create invitations and graphics. This software is extremely expensive and they are trained to use this properly. When it comes to the artwork on your invitations, a seasoned designer can properly illustrate graphics for your invitation - either from scratch or from trusted libraries of design elements. Attempting to use clipart from your word program or pulling images from the internet will not result in a good quality image. All images on the internet have been reduce in resolution so they will often appear blurry. Images needs to be at least 300 dpi in resolution to be used in graphics and printing, while all web images are only 72 dpi in resolution. If you do choose to design your own invitations, please do not take artwork from other designers' websites and samples - this is highly unethical and unfair to these professionals.

FONTS

Graphic designers and Stationers have extensive libraries of fonts available for commercial use. Their sources will far exceed the font selections available on your computer. We take time to study font trends, purchase updated versions and new scripts to make available to our clients. From choosing a classic font designed by a calligrapher or a block print that will stand the test of time, we know what will best in the design and what will not look dated after a couple of years. Chances are, if you can find fonts on a free font website, they have been in the market for quite a few years and are starting to look dated. Best to stick to classic fonts and hand-rendered lettering.

ETIQUETTE

Oh, how this is SO important for your wedding invitations. Referring back to my blog post a few weeks ago, this is just the icing on the cake - there are many layers to the correct wording on wedding invitations. So many in fact, that a true professional will know all of the proper etiquette rules for your wedding invitation wording. Through their experience, resources and etiquette guides, they will provide you with the correct name order, host lines, time, date and location specifics. I cannot tell you how many wedding invitations I have seen over the years with improper wording and etiquette. A few of the most common mistakes are: 1) Using "Requesting the honour of your presence" while getting married outside of a church setting. This is reserved for a house of worship ONLY. 2) Including the Zip code in the address line, 3) Not including full spelled out names of parents and bride/groom and 4) Not spelling out the state on the envelopes - this is just to name a few! In addition to wording etiquette there are specific ways your invitation should be layered in the envelope, addressed and mailed. 

PAPER

The paper industry is a very broad industry - there are hundreds of paper options available to the public, trade-only and designers. We have the experience to know how designs will look on specific papers with chosen printing techniques. In most cases, the printers you have at home will not be able to support a thicker stock appropriate for wedding invitation. Paper and envelopes often get stuck in the printer leaving you with frustration and an unsuccessfully printed invitation. It is also important that all of the paper is purchased from the same company. Paper runs can vary at times leaving you with varying shades of whites or ecrus. Buying from discount sites can sometimes leave you with mismatched envelopes and paper. 

Whether you work with me at EMMA J DESIGN or one of the many talented stationers available to brides like you, please let us assist you in designing a unique and timeless invitation for your wedding day. 

Have questions?







Thursday, September 20, 2012

Good Thoughts

Came across this gem on Pinterest this morning and wanted to share such a wonderful thought. 
Feel free to pin, share and post on your inspiration board for everyday inspiration.

Monday, September 17, 2012

New Branding for La Paperie ( Savannah, Georgia )

We've had the opportunity of working with our favorite local stationery store in Savannah, Georgia called La Paperie. Owner, Debbie Lewis wanted a new look for her luxury paper business that better represented the Parisian feel she had in mind. Using French inspired antique lettering, we designed a custom monogram and calligraphy letterstyle.

SERVICES COMMISSIONED

Logo
Engraved Business Cards
Engraved Stationery



Friday, September 7, 2012

What is a Brand Stylist?


What is a brand stylist you ask?
A brand stylist is exactly the type of exclusive service I offer with EMMA J DESIGN

It all begins with a vision.

YOUR vision.

Where do you see your business or brand in 5 years? 10 years?

It is important to invest the time and effort from the ground up. Some of the strongest brands in the industry have stood the test of time and lasted through trends in the industry, changes in economic status and business success.

Rather than starting small, why not start big?

The first time you hand out your business card is just as important as the hundredth. First impressions are everything, especially in this industry. You obviously want your first impression to be fabulous so start now. Start with your vision and let us help you carry it through your business every step of the way. From choosing your final color swatch, selecting the type of paper for your business cards or how you should execute your new look in your office or studio, we help you style the entire brand all the way through.

Every detail will help bring your new brand to life.

Drop me a note if you're interested in getting started.

Tuesday, September 4, 2012

Custom Monogram Design

Couture monograms are designed to be unique to you and your style. From traditional to modern, monograms can be any customized to your personality and unique vision. Between vintage lettering, custom illustrations and hand-rendered fonts, we have the ability to create truly one-of-a-kind monograms for use on stationery, invitations, giftware, acrylic items, party accessories and embroidery. Couture monograms may be designed a la carte for $250 or as part of your invitation or stationery wardrobe. Here are a few bespoke designs we have customized for our favorite clients.

If you are interested in commissioning us to design a couture monogram for you, please drop us a note hello@emmajdesign.com












Monday, August 27, 2012

Rejuvenated


In case you didn't notice, I have been gone to far away places with my two favorite boys. Well, not really too far, but it was far enough for us. We took a short trip over to Hilton Head Island, South Carolina for the entire week - a much deserved first official family vacation. It is always nice to get away, recharge, ponder new ideas and rest up for a fresh start. This trip has timed nicely as I am finishing off a busy summer with Rhett, attending Stationery Academy and wrapping up details for a busy fall wedding season. 

After leaving Stationery Academy, I felt invigorated to take my business to the next level. I'm toying around with so many ideas and just trying to fine tune the direction. First up will be creating a whole new blog full of fresh ideas, inspirations, spotlights on my favorite work and stylish snippets from my day-to-day life. Next up, only time will tell. From an online store of luxury personalized paper & gift goodness to hosting cocktail party design sessions at our local paper shop, the ideas of flowing! I would love to know if there is anything you would love to see for my custom paper & branding company EMMA J DESIGN, everyday paper line TWIST PAPER or just me! Drop me a note emily@emmajdesign.com - I love to see client's ideas come to life. 

More dazzling things to come - stay tuned.